Category Archives: Multiple Devices

TUP Section-TVs, Boxes, or Services, TV or Video Watching

Watching a movie involves a lot more than getting the popcorn and couch ready. There’s been an explosion of interest to watch movies and TV programs anywhere and any time. Consumers are already juggling their various and many Smartphones, PCs, and Tablets for their many entertainment and productivity activities. They’re also finding many ways to connect, through Broadband Internet as well as through non-Broadband connections – from dial-up to Wi-Fi Hotspots and tethered phone connections.

Technology users lead a full and rich life, and Technology User Profile (TUP) reveals it in great detail.

The TVs, Boxes, or Services, TV or Video Watching section of TUP 2016 (Section MT) includes a complete profile of Connected Adults. The key banner points are TV Devices or Services, TV or Video Watching, TV Devices or Watching, TV Watching, TV Services, and TV Devices.

This section includes the answers relevant to viewing and viewers, their connections and devices, and their household spending, all drawn from the many survey questions in the comprehensive TUP survey. The data-rich deliverable is designed for quick recognition of important findings, including statistical testing and indexes comparing values to their national averages. Continue reading

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Filed under 2-in-1 PC, Bandwidth Demand, Convertibles, Desktops, Entertainment, Multiple Devices, Notebooks, Smartphones, Tablets

Expanded coverage in TUP 2016 – wearables, IoT, connected home, and more

MetaFacts has expanded coverage again in Technology User Profile (TUP) with the TUP 2016 Edition.

We’ve carefully chosen the hottest tech products and services, and sized how real they are before including them in the comprehensive TUP survey.

For TUP 2016, several quickly-developing and competitive tech products and services include:

  • More Wearables, beyond watches and fitness bands – VR Goggles/headsets (e.g. Oculus Rift, HTC Vive)
  • IoT – from Internet-connected video doorbells to smart locks
  • Home Projectors
  • Standalone Scanners
  • 3D Printers
  • Voice- enabled personal assistants (e.g. Google Now, Apple Siri, Microsoft Cortana, Amazon Alexa) and Voice-enabled Wireless Speakers (e.g. Amazon Echo)
  • Smartphone service details including data caps and family plans
  • “Instant ink” subscriptions
  • Expanded coverage of gaming notebooks and desktops, spanning those designed for gaming to PCs (and other devices) used for casual gaming

These combine with the hundreds of other elements tracked in TUP to form a deeply complete picture.

We know our clients rely on TUP for more than topline estimates, and instead value the completeness of TUP to reveal a truly useful, nuanced, and solid technology user profile.

To learn how your company can subscribe, please contact MetaFacts.

MetaFacts – We help our clients create the future

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Filed under Communication, Early Adopters, Entertainment, Families, Forward-Leaning, Gaming Desktops, Gaming Notebooks, Gaming PCs, Life Stage, Multiple Devices, Printing, Smartphones

TUP 2016 Communication Activities Section (L3)

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Communication is more than a phone call, and the mixture of modes continues to shift. Text messaging is more popular among some segments and on certain devices than on others. Similarly, email and video calls have claimed their own unique groups of users.
This section includes communication activities-related answers selected from the many questions in the comprehensive TUP survey. The key banner points are four: the primary device type for communication (PC, Media Tablet, Mobile Phone), Breadth of Communication Activities (Fewest, Moderate, Broadest), Primary Device Type (Smartphone, Tower Desktop, Notebook, Tablet), and Primary Device Operating System (Windows, Apple, Google). The data-rich deliverable is designed for quick recognition of important findings, including statistical testing and indexes comparing values to their national averages. This report results cover many key topics: user and household demographics, and activities (major, communication, device activities, PC activities, Home PC activities).

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Filed under Activities, Basic cellphones, Communication, Demographics & Econographics, Desktops, Multiple Devices, Notebooks, Smartphones, Tablets

TUP 2016 Graphics/Imaging Activities Section (L5)

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Photos, graphics, and images are at the heart of most Connected Adults’ experiences with technology devices. This can span many activities – sharing photos they’ve taken with their Smartphone, looking at images made by others, printing images with a wireless or remote connection, or creating presentations.
This section includes graphics/imaging activities-related answers selected from the many questions in the comprehensive TUP survey. The key banner points are four: the primary device type for graphics/imaging (PC, Media Tablet, Mobile Phone), Breadth of Graphics/Imaging Activities (Fewest, Moderate, Broadest), Primary Device Type (Smartphone, Tower Desktop, Notebook, Tablet), and Primary Device Operating System (Windows, Apple, Google). The data-rich deliverable is designed for quick recognition of important findings, including statistical testing and indexes comparing values to their national averages. This report results cover many key topics: user and household demographics, and activities (major, entertainment, device activities, PC activities, Home PC activities, Printer activities).

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Filed under Activities, Demographics & Econographics, Desktops, Graphics & Imaging, Multiple Devices, Notebooks, Printers, Printing, Smartphones, Tablets

TUP 2016 Information/Search Activities Section (L6)

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Go ahead – sit in a restaurant or cafe and notice how long it is before someone near you uses a connected device to look something up. Or, sit in an airport, museum or movie theater and see how long it is until someone receives a notification, whether it’s a weather update, plane change or sports score. Information is key to many and can be a rich combination of active searching and passive receipt. User segments vary, however, in their information usage profile and which types of devices they choose for each type of activity.
This section includes information/search activities-related answers selected from the many questions in the comprehensive TUP survey. The key banner points are four: the primary device type for Information/Search (PC, Media Tablet, Mobile Phone), Breadth of Information/Search Activities (Fewest, Moderate, Broadest), Primary Device Type (Smartphone, Tower Desktop, Notebook, Tablet), and Primary Device Operating System (Windows, Apple, Google). The data-rich deliverable is designed for quick recognition of important findings, including statistical testing and indexes comparing values to their national averages. This report results cover many key topics: user and household demographics, and activities (major, entertainment, device activities, PC activities, Home PC activities).

Continue reading

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Filed under Activities, Basic cellphones, Demographics & Econographics, Desktops, Information & Search, Multiple Devices, Notebooks, Smartphones, Tablets