Examples of Questions Addressed in TUP 2016 – Graphics & Images

Images continue to explode in usage as one market segment after another have Smartphones, Digital Cameras, and Scanners at their fingertips. They’re sharing images using fast Internet and phone connections, and social networks.

No longer bound to film cameras and developers, consumers are choosing a wide variety of ways to take photos and scan documents, and also many ways to share them. From Smartphones and Tablets, to Desktop PCs and Notebooks, different segments of consumers choose different devices as their focus. Furthermore some consumers delve back into their historical photo collections, while others seem to be documenting their every mood and meal for their group of friends and family.Courtesy James Mitchell Creative Commons

The Technology User Profile (TUP) 2016 service addresses a wide range of key questions. Each answer is supported by primary research, specifying the thousands of respondents in the sample size and notable statistical significance. How consumers and employees use Graphics and Images is a subject of intense interest for a wide range of tech device manufacturers and app developers.

Some examples of questions addressed in TUP 2016 follow, along with the specific chapters of TUP which hold the answers: (Chapters are indicated in parentheses)

Questions of the highest relevance

    • How are printing patterns different among the most-mobile users versus other users? (E PCs)
    • Which segment uses which device for their primary graphics & image device? (A User Profile)
    • Which device is used for the most graphics & image activities? (D Devices)
    • What’s used for the most graphics & image activities from among popular combinations of devices? (D Devices)
    • Does size matter? Are Small Tablets used for fewer photos, movies or graphics activities than Full-size Tablets? (G Tablet)
    • How similar are the major activities for Smartphones and Basic cell phones? (H Mobile Phones)
    • How many people use remote printing services? (K Printers)
    • Whose Home Printer customers use their devices for the broadest range of Graphics/Image activities? (K Printers)
    • Do color laser printer users use their devices for graphics or images more than average users? (K Printers)
    • Among Home printer users, what is the preferred device for graphics/image activities? (K Printers)
    • What are the main printer activities? (K Printers)
    • What is the profile of the most active in graphics & imaging activities? (L Activities)
h1 millenials mobile_ merlijin hoek cc

Courtesy merlijinhoek Creative Commons License

Questions of secondary relevance

    • How many printers do people actively use? (K Printers)
    • Whose Home Printer customers have the most printers? (K Printers)
    • Whose Home Printer customers are more likely to use Monochrome than Color? (K Printers)
    • Which printers are newest – Home, Workplace, or Public/shared? (K Printers)
    • Do users print more pages on Home, Workplace, or Shared/Public printers? (K Printers)
    • Are batch photo scanning services used more often by people without PC printers? (P Batch Scanning)
    • How much more likely are batch scanners to use DSLR Cameras and kiosks? (P Batch Scanning)

Questions of tertiary relevance

    • How are Smartphones used differently than Basic cell phones? (A User Profile)
    • Are newer PCs used differently than older PCs? (E PCs)
    • How are Smartphones used differently than Basic cell phones? (A User Profile)
    • Are newer PCs used for more – or fewer – activities than older PCs? (E PCs)
    • How are Tablets used differently than Notebook PCs? (A User Profile)
    • How are Smartphones used differently than Tablet PCs? (A User Profile)
    • How prevalent are entertainment activities with employer-provided PCs? (E PCs)
    • How many employer-provided PCs are used for personal activities? (A User Profile)
    • How are Notebooks used differently than Desktop PCs? (A User Profile)
    • What type of Early Adopters use their connected devices for the broadest range of activities? (B Adoption)
    • How do Tablet Early Adopters use their Tablets differently from other Tablet users? (B Adoption)
    • How do Tablet Early Adopters use their PCs differently from other PC users? (B Adoption)
    • How do PC Early Adopters use their PCs differently from other PC users? (B Adoption)
    • How does the mix of device activities vary between Apple’s, Google’s, HP’s, and Dell’s best customers? (D Devices)
    • Are many Work PCs being used for Social Network activities? (E PCs)
    • Which market segment has the highest incidence of cloud sharing activities? (E PCs)
    • Which market segment has the highest incidence of remote printing activities? (E PCs)
    • Which PC activities are done more often among Home PC owners without kids than with kids? (E PCs)
    • How are Small Tablets and Full-size Tablets used differently than other tech devices? (G Tablets & e-Book Readers)
    • How are Small Tablets used differently than Full-size Tablets? (G Tablets & e-Book Readers)
    • Which OS family of Tablet PCs is used for the broadest range of activities? (G Tablets & e-Book Readers)
    • How much more broadly are Smartphones used than Basic cell phones? (H Mobile Phones)
    • What’s the major type of activity not enjoyed by Verizon customers as by others? (H Mobile Phones)
    • Which carrier has the highest share of the most-active Basic cell phone users? (H Mobile Phones)
    • What are the major activities for Basic cell phones? (H Mobile Phones)
    • What are Basic cell phones used for among the most-active users? (H Mobile Phones)

For information about how to obtain answers to the above questions – and more – please contact MetaFacts.

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