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Solid Facts on
Technology Markets
for Serious Tech Companies |
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MetaFacts, Inc.
helps technology marketers find and measure their best and future customers. Our Technology User Profile survey covers over one billion people, using solid methods to deliver quick, customized answers.
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The company's nationwide research
service - Technology User Profile
(TUP) is used by most leading technology firms for market sizing,
segmentation, profiling, and analysis. Conducted
continuously since 1983, the syndicated survey includes demographic and
comprehensive technology use profiles from thousands of
representative respondents. Technology
User Profile
offers a solid reality check when what you're hearing elsewhere seems too
good to be true. It can help make sure your future market is all you hope it to be.
TUP minimizes
the risk and costs associated with jumping into an over-hyped market
with little demand and too few early adopter enthusiasts.
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Technology User Profile
also saves time and money. Where a custom survey of any
type takes time to conduct properly, Technology User Profile, because of its
comprehensive nature, may already have the answer. Having answers at your
fingertips can not only save precious research dollars, but can also help
your company to rapidly seize market opportunities.
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Technology
User Profile Coverage |
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If you need to know
true numbers about how many people actually use
technology, then
you'll enjoy the solid information delivered in Technology
User Profile editions.
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answers to any of the following questions are vital to you, then Technology
User Profile has
just what you need: |
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What's the reality of Windows
7 adoption? Is Apple making strong inroads into the Windows-indecisive? What have been the adoption rates within each market segment? |
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| Will the world communicate more
like the Japanese, or more like Europeans? How does the usage model
compare for netbooks, PDAs, dumbphones, and smartphones? |
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| Where are the broadband
households and digital homes, and where are the underserved, forgotten
consumers? How different is this in Germany than India, Brazil, or the
US? |
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Is convergence something in demand
by customers, or is it something that is being pushed by tech companies
ahead of what user's need and actually use? |
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| Is it true there is more than a two-way "digital
divide", but now it's four-way: with haves, can't-gets,
don't-gets and don't-wants? |
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| Is the PC the center of the Technology User's universe - or
not? Is it only the niche early-adopter tech-savvy
who want mobile internet devices - netbooks, smartphone, iPhones - or is
there a larger market? |
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| How many technology products do people have?
Are the multiple-product users only a small, hearty and
highly-visible segment, or is there a growing majority that has it all? |
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| These are a few of the questions
answered in Technology User Profile. For more information,
just
send a request. |
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