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October 1,
2003 12:37 AM US Eastern Timezone
Consumers and Workplaces Keeping PCs and
Cellphones Longer, While the Self-Employed Replace Faster, According to
Latest Large-Scale National Survey - Technology User Profile 2003 Annual
Edition
ENCINITAS, Calif.--(BUSINESS WIRE)--September
30, 2003--
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Consumers and Workplaces Keeping PCs and Cellphones Longer, While the
Self-Employed Replace Faster, According to Latest Large-Scale National
Survey - Technology User Profile 2003 Annual Edition |
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The average age of both home and workplace personal computers is growing,
while the self-employed are replacing their personal computers faster than
one year ago, according to the recently released 2003 edition of Technology
User Profile.
"Home PC owners have been using their older PCs longer than ever," said
Dan Ness, Principal Analyst with MetaFacts. "Nationwide, just less than half
(49%) of U.S. home PCs were bought in the previous two years, where this was
over six in ten (61.5%) only two years ago, in 2001. Also, while workplace
PCs are still refreshed more often than in the home, this rate is dropping.
In 2003 less than six in ten (57.6%) of workplace PCs were bought in the
previous two years, where this age represented nearly two-thirds (65%) only
two years ago, in 2001."
MetaFacts further reported that the self-employed have increased their PC
buying, with 63.4% of their PCs being two years old or newer, up markedly
from 59.8% in 2002. In related MetaFacts Technology User Profile results
released today, cellphone buyers are replacing them at a slower rate. Where
currently over six in ten (63.9%) cellphones were purchased in the prior two
years, this is down from over two-thirds (70.5%) in 2002.
The Technology User Profile study provides a detailed profile of how
Americans use technology products such as computers, printers, digital
cameras, the Internet, cellular phones, and others. The 2003 edition of the
study includes results from 11,175 respondents, which makes it possible to
leverage the service's database for sizing, demographics, segmentation,
profiling, analysis, and custom surveying.
About MetaFacts, Inc.:
MetaFacts, Inc. is a full-service market research firm focusing
exclusively on the technology industries. MetaFacts' Technology User Profile
survey is the longest running, largest, and most comprehensive study of its
kind, with over 19 years of continuous research. The detailed results are
widely recognized as a primary marketing resource for companies providing
consumer-oriented technology products and services, such as PCs, printers,
mobile devices, and related services and products.
More information on obtaining results from Technology User Profile can be
obtained by visiting
www.metafacts.com or calling 760/635-4300.
MetaFacts and Technology User Profile
are registered trademarks
and service marks of MetaFacts Inc. |
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