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Technology User Profile - What's Covered  > Technology User Profile - Customer Demand

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WHAT TUP COVERS - Question Topics
 
Technology User Profile® – WHAT TUP COVERS
Customer Demand


What do customers want?

What are their demands and preferences for products and services?

 


  • Customer Demand, Usage, and Penetration among multiple market segments
    • Consumers, SOHO, SMB, through Enterprise, Education, Government
    • Further detailed segments incorporating household demographics and employer profile
       
  • Product use segments
    • Linux/Unix, Apple, specific Windows operating system versions including Media Center
    • PC brands
    • PC Form Factor, comparing Desktop to Notebook & Tablet
    • Broadband vs. Narrowband, Home networks, Multiple-PCs
    • Digital home & consumer electronics, Cable, Satellite
       
  • Online & Offline activities
    • Demand for activities on their PC, offline & online
    • Digital imaging, from acquisition to printing & sharing
       
  • Volumetrics
    • Comparison of PC usage time
       
  • Demand & Technology Attitudes
    • Trends in demand and security concerns: Anti-Piracy, privacy, and online safety
       
  • Behavior
    • Upgrade scenarios

 

 

Technology User Profile - Sample Tables  

Full access to the Technology User Profile analysis is restricted to our customers, but the links below provide access to several “sample tables” from Technology User Profile, which show how the Technology User Profile tables are formatted.

Sample Tables

 

See Also: Available Resources  
TUP answers many other questions. Click here to see what else TUP covers.

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Background & Methodology
Factual, decision-making information like this is only found in one place, the Technology User Profile from MetaFacts. The Technology User Profile market research information service is based on extensive primary research selected and balanced to represent the American population - including technology users and non-technology users. Based on surveys from thousands of respondents each year reporting on over 250 questions, it is the most comprehensive total market technology study available.

Keywords

What TUP Covers, Customer Demand, Consumer Customers, Enterprise and Small-Medium Business Customers, Linux Desktop Market Penetration, Windows Brand Development and Media Center Edition PC for Digital Home Marketing, OEMS and Operating System Deployments, Emerging Ecosystem Apple and Google, activities on PCs, OEMS, Operating Systems, PC usage trends, household demographic level, MSN, Digital Media Market, internet channels, areas of news, finance, cars, entertainment, dating, and health, trends in internet usage, Anti-Piracy, privacy, and online safety, TV subscribers, cable, satellite, DTT, broadband

 

   
                           

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