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Technology
User Profile®
– ENHANCED EDITIONS |
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Are you trying to
learn the thought process and key factors within a certain market segment?
Do you need to "probe
deeper" into a specific technology or market segment, to seek answers to
crucial questions that are shaping the market?
Do you want to maximize
your custom research budget to deliver the most benefit for your research
dollars?
Then you need the
Technology User Profile - Enhanced Editions from MetaFacts.
Technology User Profile -
Enhanced Editions offer the best of both syndicated and proprietary worlds,
melding in-depth existing statistical information with custom-gathered
original primary research. Since the research is sponsored by more than one
customer, the cost is lower than if it were a proprietary custom study. Yet
each sponsor has an opportunity to shape the objectives and survey
questionnaire. Also, in most cases there is an opportunity to include
proprietary questions on the survey instrument.
Leverage the information
already collected in Technology User Profile. Each study will merge the
unique study results with the wealth of answers from this population in
Technology
User Profile.
Technology User Profile - ENHANCED EDITIONS
If you have the right knowledge,
you can make the right decisions.
For
more information,
contact MetaFacts.
Technology
User Profile - Sample Tables
Full access to the Technology User Profile analysis is restricted to our
customers, but the links below provide access to several
“sample tables” from Technology User Profile, which show how the
Technology User Profile tables are formatted.
Technology
User Profile - Table of Contents
Review the
TUP Table of Contents. |
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Rely on the benefits of the Technology User
Profile — Enhanced Editions:
- See at a
glance the most important research from comprehensive surveys, each with
answers to hundreds of questions
- Each fact is based on the tested, proven Technology User Profile
sample of thousands of respondents
- Report findings are clearly arranged in table and graph form, with
summary conclusions for the busy researcher
- Be assured that the data is based on a solid sampling and weighting
methodology, and the results are a true indicator of the total market
segment being measured
Have confidence knowing you can build your business on the research
history and expertise of MetaFacts.
Beyond facts to effective action … we help our clients create the future
www.technologyuserprofile.com |
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Technology
User Profile®
– ENHANCED EDITIONS |
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Features
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Home Digital Imaging Study
- the entire imaging experience, from digital cameras, printers, scanners
and photo finishing labs
- Wireless Data - with and without a PC
- Sounds - online and offline, music, radio, messages telephone
Other
Benefits:
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We have sized and pre-screened the population you seek, and with enough
respondents to yield a reasonable cost-effective result
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Be able to identify and size market opportunities for specific market
segments within the target market
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Since we will survey both online and offline users, the results will not
be biased toward online users (as are many studies involving Internet
surveys)
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Cost effective way to obtain primary market research, while tapping into
research already completed
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Seek proprietary information only available to your company
Each Enhanced Edition
contains analysis derived from the Technology User Profile, the leading
study on technology use in the U.S. The Technology User Profile covers the
complete spectrum of technology users, including knowledge workers,
salespeople, factory workers, retirees, the self-employed and the
unemployed. The Technology User Profile surveys a large representative
sample of tens of thousands of respondents on their habits and plans for use of PCs,
the Internet, printers, software and other high technology devices, both at
home and in business. To get even a more complete view, each respondent is
asked summary questions about their use of technology in
all environments.
For
more information,
contact MetaFacts.
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Source: 2003 Technology User Profile —
Highlights Report
The Technology User Profile — Enhanced Editions
are one of the Technology User Profile
solutions from MetaFacts.
Other Technology User Profile solutions include the:
A full-service technology market research firm specializing in the
computer and telecommunications industries, MetaFacts
provides demand-side surveys, demographic profiling, tracking studies, and
follow-up studies targeting vertical markets and geographic profiles.
Whatever your research needs, you can rely on MetaFacts’ 20+ years of
experience as designers and users of high tech market research.
Visit us at
www.metafacts.com
or
www.technologyuserprofile.com
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