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Technology
User Profile®
– EARLY ADOPTERS, LEADERS, & LAGGARDS PROFILE REPORT |
This report is
currently under development
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Want to find out
if early adopters have the same demographic profile among various key
technologies?
Want to understand if
adoption patterns align more closely with attitude, prior behavior, or
socio-demographics?
Want to know the latest
demographic differences between early adopters, leaders and laggards?
Then you need the
Technology User Profile – Early Adopters, Leaders & Laggards Profile
Report from MetaFacts.
Profile
Report Early Adopters, Leaders & Laggards examines today’s households of
technology users that thoroughly show the behaviors, attitudes and purchase
patterns of these users to give clear and well-founded information.
This
report is built upon the summary results from a large representative sample
of over 28,000+ households. The Early Adopters report finally sheds light on
the long-running industry mythical early adopter, to shed light on these
little-understood buyers that everyone seems to know yet can’t define. We
have examined both the earliest adopters of today’s most prevalent
technology, as well as those hardy adopters of today’s newest up-and-comers.
You will find actual information from households all across the US in this
report, not just speculations on this group of influential buyers.
Using Technology User
Profile Reports give you the insight and confidence of solid and meaningful
information drawn from current, real world users of technology. It delivers
the analysis that you need, accurate and focused.
Technology User Profile - EARLY ADOPTERS, LEADERS, & LAGGARDS PROFILE REPORT
If you have the right knowledge,
you can make the right decisions.
Download the brochure
Visit other TUP
Profile
Reports that are availabe or coming soon
Visit the TUP Online Store to order current Profile Reports
View the sample Table of Contents
View a sample Technology User
Profile Table (below)
For more information,
contact
MetaFacts.
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Rely on the benefits of the Technology User
Profile — Early Adopters, Leaders, & Laggards Profile Report:
- See at a glance the most important
research from comprehensive surveys,
each with answers to hundred of survey questions
- Each fact is based on the tested,
proven Technology User Profile sample of 28,000+ respondents
- Report findings are clearly
arranged in table form, for the busy researcher
- Be assured that the data is based
on a solid sampling and weighting methodology, and the results are a
true indicator of the total market segment being measured
Have confidence knowing you can build your business on the research
history and expertise of MetaFacts.
Click on image for larger view.
Beyond facts to effective action … we help our clients create the future
www.technologyuserprofile.com |
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Technology
User Profile®
–
EARLY ADOPTERS, LEADERS, & LAGGARDS PROFILE REPORT |
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Features
This report contains detailed data with
an examination of adopters of a wide range of technologies, from computers,
Internet, broadband and dial-up, HDTV, wireless technologies, DVD, DVR/PVR,
mobile devices, home networks – wired and wireless, VoIP, digital cameras
and cell cams. All of this information is taken from the longest running,
most comprehensive full-market study of technology use, Technology User
Profile.
In
the Early Adopters, Leaders & Laggards report, you will find details on
the usage, buying patterns and plans to buy of household consumers in order
to answer questions such as the following:
- How fast are various technologies
being adopted in the US, and by whom?
- What are the market opportunities
for the segments of early adopters, leaders and laggards? What are the
demographics differences between these segments?
- What are the preferences and
demands for PC and consumer electronic purchases in each of these
segments?
- How is the industry segmented?
- Are early adopters primarily
internet or retail buyers?
- What is the attitudinal difference
between early adopters, leaders and laggards?
Answers to these
questions and more are available in the Technology User Profile – Early
Adopters, Leaders & Laggards Profile Report. View findings by both U.S.
market and by market segments. Each finding is presented in comprehensive
tables. The complete report is available electronically.
Download the brochure
Visit other TUP
Profile
Reports that are availabe or coming soon
Visit the TUP Online Store to order current Profile Reports
View the sample Table of Contents
View a sample Technology User
Profile Table (below)
For more information,
contact
MetaFacts.
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Source: 2004 Technology User Profile — HIGHLIGHTS REPORT
The Technology User Profile —
Early Adopters, Leaders, & Laggards Profile Report is one of the Technology
User Profile solutions from MetaFacts.
Other Technology User Profile solutions include the:
A focused technology market research firm specializing in the
computer and telecommunications industries, MetaFacts offers a complete
range of qualitative and quantitative research programs, including demographic profiling, tracking studies, and
follow-up studies targeting vertical markets and geographic profiles.
Whatever your research needs, you can rely on MetaFacts’ 20+ years of
experience as designers and users of high tech market research.
For more information, contact MetaFacts:
1-760-635-4300
Visit us at
www.metafacts.com
or
www.technologyuserprofile.com.
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