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Technology
User Profile®
–
HOME OPERATING SYSTEMS
PROFILE REPORT |
Available Now
Want to know the
size of market segments that use Windows Vista, Apple, Windows XP, or even
older versions of Windows?
Want to know the factors
that differentiate Vista from Apple users, and how similar they may be to XP
users?
Want actual information
provided by real world users, not speculation or predictions?
Then
you need the Technology User Profile® — Home Operating
Systems Profile Report from MetaFacts.
As the launch of Microsoft
Windows Vista has proven, inertia is alive and well in the PC market. Not
all buyers readily embrace the newest PC operating systems. Some buyers are
cautious, while others are not eager to replace their relatively new PCs nor
upgrade their operating system. Yet other buyers are constrained by their
means. Furthermore, Apple has turned up the volume to attract fence-sitters
to switch away from Windows.
The Home Operating
Systems Profile Report is built on the strength of Technology User Profile,
conducted continuously since 1983, providing a rich, comprehensive
examination of the key aspects of computer technology use across the
complete spectrum of environments and buyers. For the Home Operating Systems
Profile Report, the experienced MetaFacts team draws on results from the
most current Technology User Profile study to select the key research you
need for a high-level, yet detailed look at technology purchases, usage and
plans.
Using the Home Operating
Systems Report gives you the confidence of targeted research, available
today, drawn from a current and complete range of real-world users. It’s the
most effective way to get the kind of analysis you need – concise, focused
and immediately available.
Technology User Profile - HOME OPERATING
SYSTEMS PROFILE REPORT
If you have the right knowledge,
you can make the right decisions.
Download the brochure
Visit other TUP Profile Reports that are
available or
coming soon
View the Home Operating Systems
Profile Report Table of Contents
For more information,
contact
MetaFacts.
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Rely on the benefits of the Technology
User Profile – Home Operating Systems Profile Report from MetaFacts:
- See at a glance the most important research from comprehensive surveys, each with answers to
hundreds of survey questions
- Each fact is based on the tested, proven Technology User Profile
sample of 28,000+ respondents
- Report findings are clearly arranged in table form, for the busy researcher
- Be assured that the data is based on a solid sampling and weighting
methodology, and the results are a true indicator of the total market
segment being measured
Have confidence knowing you can build your business on the research
history and expertise of MetaFacts.
Click to view table of contents.
Beyond facts to effective action … we help our clients create the future
www.technologyuserprofile.com |
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Technology
User Profile®
– HOME OPERATING SYSTEMS PROFILE REPORT |
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Features
This study provides the real profile of
early Vista adopters as well as new Apple customers. It also details and
sizes the Windows XP market, that majority of the installed base. Critical
for PC makers and software developers alike, this solid fact-based report
provides a comprehensive status of the market.
This report reveals many
detailed fact-based findings:
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The differences
and similarities in how users use the unique characteristics of each
operating system
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The factors that
distinguish the most important segments, including age, gender,
employment status, presence and age of children, household size, and
others
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How notebooks
have changed the marketplace?
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The age of the
installed base, to reveal the extent that PC lifecycles can delay
adoption of new operating systems
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The technology
attitudes spanning confusion to fun and entertainment
Based on surveys with more than 10,000
respondents surveyed by telephone and online, the MetaFacts Home Operating
Systems Profile Report dives into solid survey results to examine the entire
range of these households, from those that have kept their older PC
operating systems to those that have recently bought the latest version of
Windows Vista, those that use Apple, as well as those who installed their
own operating system. This focused analysis examines the differences between
users, PCs, and households to give a complete picture. It utilizes the full
power of the Technology User Profile 2008 Annual Edition, the
longest-running comprehensive survey of Americans, conducted since 1983.
Download the brochure
Visit other TUP Profile Reports that are
available or
coming soon
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The Technology User Profile —
Home Operating Systems Profile Report is one of the Technology
User Profile solutions from MetaFacts.
Other Technology User Profile solutions include the:
A full-service technology market research firm specializing in the
computer and information-based consumer electronics industries, MetaFacts
provides demand-side surveys, demographic profiling, tracking studies, and
follow-up studies targeting vertical markets and geographic profiles.
Whatever your research needs, you can rely on MetaFacts’ 25+ years of
experience as designers and users of high-tech market research.
For more information, contact MetaFacts:
1-760-635-4300
Visit us at
www.metafacts.com
or
www.technologyuserprofile.com.
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