Home PCs are the most widely-used Connected Device. Connected Users use more than one type of device, yet continue to rely on their Home PCs. Home PCs are increasingly being used for different activities than Tablets and Smartphones as a growing number of users adopt and shift their attention to those. Some market segments, however, continue to rely primarily on their Home PCs.
This section includes PC-related answers selected from the many questions in the comprehensive TUP survey. The key banner points are two: respondents with a Home PC and high or low income, and Home PCs and household composition (1-person, 2-persons and no children, 2-persons and children). The data-rich deliverable is designed for quick recognition of important findings, including indexes comparing values to their national averages. This report results cover many key topics: PC brands and newness, OS & OS ecosystems, other connected devices, user and household demographics, details about the usage profile, PC activities, purchase plans, and technology spending.