Technology User Profile® is a syndicated survey that captures overall PC, Internet, Printer, Mobile Phone, and Connected Device usage, including tech product and service spending, and demographic characteristics of thousands of online and offline technology users, carefully balanced to be representative of the market.
Because Technology User Profile (“TUP”) captures and delivers an integrated view, it can provide those critical relationships between Users, Products, and Activities that really let you know what is going on in more depth than found in single-dimension estimates.
For more detailed information, please review the following pages or contact MetaFacts.
TUP Coverage – What TUP covers, from technology products to services
TUP Datasets – For the data-savvy and data-hungry, MetaFacts offers licensing of datasets
TUP Answers – Examples of the questions which TUP addresses
TUP Full Edition – More about the complete TUP syndicated service, including specifics on each of its chapters.
TUP Demand Trends – Deep trend information